Communicating the many voices of Deptford Highstreet
Letters from Deptford was the start of our project collecting and collating stories, messages, and shop fronts from Lewisham. Creating a full typeface from the unique and diverse shop signage that lines the mile long street we then asked friends, residents, local business owners to send us anonymous messages to be displayed in the typeface and then to be displayed in the studio as part of the show.
Using our skills as designers, typographers and illustrators we redrew the letters and glyphs that really stood out to us, either for their craft or sometimes because we loved the shop they came from.
Letters from Deptford Typeface available for free downloand. No commercial use. request via E-mail. Type spec and print out were available at the exhibition.
Why letters? Layers of history exist around us, etched long term onto the buildings in our cities, scrawled on tree's bustops and printed impermanently on posters and flyers in shop windows or lining lamposts. Having one metric in which to observe and explore Deptford highstreet like we hadn't before. For years we had romanticised the shop front signage, but after spending 5 years living and working in Deptford, we also saw alot of it change, most often for the worse. Councils offering 'new signage' services that set to homogonise the the shops and businesses making them blur into the background from which the likes of highstreet super markets and franchise's beamed out like shiny beacons of new promise.
As part of the project we invited friends and residents to send us annonymous messages to be displayed in the typeface at a SLAM last friday's show in the studio. (See below some submissions)
Studio project under taken in Deptford in 2017 from Resolution Way studios. Collaboration with Andrew Thorpe, Hannah Fincham and Elisha Nicholson.